What is SPRF?

SPRF is the Premier Networking and Professional Development Organization for Public Relations Professionals in the Gulf South!

Past Professional Achievement Award Winners With 2014 Recipient, Robin Street, APR
Past Professional Achievement Award Winners With 2014 Recipient, Robin Street, APR.

The Southern Public Relations Federation (SPRF) is a network of public relations professionals from Alabama, North Florida, Louisiana and Mississippi who share a common interest in the public relations profession. Membership in the Federation is automatic for members of the Public Relations Council of Alabama (PRCA), the Emerald Coast Public Relations Organization (ECPRO), the Public Relations Association of Louisiana (PRAL), and the Public Relations Association of Mississippi (PRAM).

SPRF’s goals are to unite those engaged in the practice of public relations; to promote and seek to maintain high standards for public service and conduct; to exchange ideas and experience; and to collect and disseminate information of value to public relations practitioners and the public. Members subscribe to a nationally accepted Code of Ethics.

The SPRF began in 1972, forming an alliance between the Public Relations Association of Florida (PRAF), the Public Relations Council of Alabama (PRCA), and the Public Relations Association of Mississippi (PRAM). The Public Relations Association of Louisiana (PRAL) was invited to join SPRF in 1973. PRAF is no longer part of the Federation, however a chapter known as the Emerald Coast Public Relations Organization based in the Ft. Walton Beach, FL, area formed and is a member of SPRF.

Today, SPRF has more than 1,200 members and is continuing to grow. SPRF is the premiere networking and professional development organization for public relations professionals in the Gulf South. SPRF sponsors an annual professional development conference that rotates between Alabama, Mississippi, Louisiana, and the Panhandle of Florida.

SPRF Lantern Awards will open soon!

Don’t miss this opportunity to have your work recognized on a regional level.

Entries are judged on their individual merit by nationwide PR practitioners. The awards program offers three levels of recognition, including Certificates of Merit, Awards of Excellence and Lantern Awards. From those, the judges also select the Best of Show Award and up to two Judges’ Choice Awards.

Awards Management System

The Lantern Awards use an online awards management system.

Research: up to 500 words
Planning: up to 250 words
Implementation: up to 500 words
Evaluation: up to 250 words