July 25, 2017

Hear Chelsea Alayne, the Program Director and afternoon host of Q92 Hit Music Now speak about Long Live Radio: How to Track, Evaluate and Measure Your Work. Chelsea will discuss why radio is still effective – despite the rise of digital streaming services, hometown radio stations continue to connect with local consumers through local on-air personalities.

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PR Professionals

ECPRO membership includes the following services and benefits: Monthly professional development meetings, Five Minute PR Challenge, Membership in the Southern Public Relations Federation (SPRF), and much more.

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SPRF & News

The Southern Public Relations Federation (SPRF) is a network of public relations professionals from Alabama, North Florida, Louisiana and Mississippi who share a common interest in the public relations profession.


Lantern Awards

Enter your best work in the SPRF Lantern Award program to achieve recognition for what you do everyday.


Readiness Reviews

SPRF is changing the Readiness Review (RR) to the Panel Presentation (PP). The change from RR to PP is part of the UABs ongoing review of the entire APR process. The changes are primarily in name, purpose and what’s assessed.  Virtual Panel Presentations are allowed. Portfolios may be shared in digital/electronic format.  Click here for updated materials (candidate questionnaire, score sheet, etc).


 Public Relations Foundation Awards Two Scholarships

EThe Emerald Coast Public Relations Foundation awarded two $1,000 scholarships to Fort Walton Beach High School seniors.

Stephen Spivey and Grason Shackelford, both residents of Destin, were selected by the Foundation’s board of judges based on their academic records, leadership and community activities and letters of recommendation.